New Product Development & Pricing

  New Product Development & Pricing Report is the practical part of the theoretical subject marketing of our BS Accounting & Finance (Hons) Program. The sole objective is to familiarize the students with the practical manipulation of business organization. This report has been written to know about the causes that lead to the launching new Product.   In the first… Read moreNew Product Development & Pricing

NPD on flavored cheese

NPD on flavored cheese (New Product Developement on flavored cheese) It includes: Brief of Marketing Coursework Pick a product. Any product.  Preferably   something simple.  Something that you can carry in your bag. But definitely something that excites you.  That triggers idea in you. This is the most critical part, you know. For this is what you are going to be… Read moreNPD on flavored cheese

SWOT Analysis

.zip file with example of  SWOT Analysis, including 1.Reliance 2.Bharti Airtel 3.Nokia Corporation 4.Maggi   SWOT analysis is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are… Read moreSWOT Analysis

Synopsis of eating out habits of Ahmedabad people

  Synopsis of eating out habits of Ahmedabad people   Sr. No. TOPIC   Page No.   Preface 2   Acknowledgement 3   Executive Summary 4   Synopsis 5 1. Introduction 7 2. Marketing Research System 9 3. Consumers Questionnaire 11 4. Findings and Observations     Graphical Presentation and   Interpretation 13   5. Testing of Hypothesis 29 6. Conclusion      … Read moreSynopsis of eating out habits of Ahmedabad people

Example of Marketing Mix

.zip file consist of marketing mix of 1.Horlicks 2.Bajaj Allianz General Insurance Company Limited 3.ICICI Prudential Life Insurance 4.Facebook 5.Cadbury Bournvita   The term “marketing mix” was coined in 1953 by Neil Borden in his American Marketing Association presidential address. However, this was actually a reformulation of an earlier idea by his associate, James Culliton, who in 1948 described the… Read moreExample of Marketing Mix

project report on Cosmetic for Men-Garnier

project report on Cosmetic for Men,Garnier Sr. No. TOPICS PAGE NO.   Acknowledgement 5   Preface 7   Executive Summary 9   History of Cosmetics 11   History of Garnier 15   4 P’s of Marketing Product Price Promotion Place 19 21 29 30 31   Market Research 33   Analysis 39   Findings 75   Limitations 77   Conclusion… Read moreproject report on Cosmetic for Men-Garnier