A STUDY ON SALES PROMOTION

A STUDY ON SALES PROMOTION

CHAPTER NO.

TITLE

PAGE NO.

1

INTRODUCTION

1

2

REVIEW OF LITERATURE

6

3

OBJECTIVES OF THE STUDY

13

4

RESEARCH METHODOLOGY

14

5

DATA ANALYSIS AND INTERPRETATION

18

6

FINDINGS, SUGGESTIONS & RECOMMENDATIONS OF THE STUDY

 

45

7

CONCLUSION

47

8

LIMITATION AND SCOPE OF THE STUDY

48


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